Outreach

Outreach

PicardRikerHD
JM Ashby
Written by JM Ashby

Recent polls show a very tight race in North Carolina where incumbent Senator Richard Burr (R) is trying to survive a challenge by Deborah Ross (D) and, to that end, the Burr campaign has produced an ad highlighting his alleged efforts to improve the lives of African American children.

The problem is the ad does not feature footage of any local children, it features stock videos and photos of African children.

One is titled “African teacher and school girls,” and is tagged with keywords like “non US location,” “South African culture,” “Africa,” African ethnicity,” and “African American ethnicity.”

The other is titled “Group of school children drawing” and is tagged things like “African ethnicity,” “education,” “Africa,” “African-American Ethnicity,” “South African Culture” and “Non U.S. location.”

The Burr campaign has responded to Talking Points Memo’s piece on the ad in a peculiar manner.

A spokesman for Burr responded by slamming his challenger Deborah Ross for her close association with the “radical” American Civil Liberties Union (ACLU) which, at least to me, seems like an odd way to shore up your pitch to disadvantage children and voters.

The ACLU isn’t perfect, but they do important work for minority and other disenfranchised communities.

  • muselet

    When asked why the ad company didn’t try to find stock footage of U.S. children for the ad, [the maker of the ad, Doug] McAuliffe reiterated that he had turned to a U.S.-based company.

    “I don’t think that is the point. The point is that we go to an American entity,” McAuliffe said.

    Oh? According to Wikipedia, iStock is headquartered in Calgary, Alberta. Canada is in North America, true, but most people don’t think “Canada, United States and Mexico” when they hear “America.”

    No wonder the Burr campaign is trying to deflect attention.

    –alopecia

    • Dread_Pirate_Mathius

      I mean… to be fair, Canada is kindof part of the US..

      • muselet

        Tell that to the Canadians and prepare for a torrent of (excruciatingly polite) outrage:

        “Oh, go boil your head, eh. Wanna get a beer?”

        –alopecia

        • Dread_Pirate_Mathius

          I do not recognize the entity known as “Canada.”

          Do you mean North Montana?